Chapter 1.06
CITY LOGO

Sections:

1.06.010    Legislative findings.

1.06.020    Definition.

1.06.025    Adoption.

1.06.030    Authorized use.

1.06.035    Imitative or deceptively similar use.

1.06.040    Permission for use.

1.06.050    Standards for use.

1.06.060    Penalty for violation.

1.06.010 Legislative findings.

The city council finds that the logo(s) of the City of Spokane Valley are a symbol of the authority of the City and are a valuable asset of its population. It is the intent of the city council to ensure that only appropriate uses are made of the City’s logo(s). (Ord. 18-026 § 2, 2018; Ord. 06-013 § 1, 2006).

1.06.020 Definition.

Unless the context clearly requires otherwise, the definition in this section applies throughout this chapter. “City logo” or “logo” means one or more logo adopted for the use of the City pursuant to action by the city council as described herein. (Ord. 18-026 § 2, 2018; Ord. 06-013 § 2, 2006).

1.06.025 Adoption.

The city council, by resolution, may adopt a logo or logos as the City’s official logo(s) and the style and standards for use of such logo(s). Authorized use of such logo(s) shall be governed pursuant to Chapter 1.06 SVMC and applicable resolutions. The City may trademark any official logo(s) and enforce such trademark as allowed by law. (Ord. 18-026 § 2, 2018).

1.06.030 Authorized use.

A. Official logo(s) may be used for any official City business by the City without prior approval. Except as otherwise provided herein, the City’s logo(s) shall not be used on or in connection with any use, advertising, or promotion for any product, business, organization, or service, whether for profit or nonprofit.

1. The City’s logo(s) may be used as authorized by the city manager, or as part of a contract approval by the city council. In determining to authorize the use of the City’s logo(s) for use other than official City business, the following criteria shall be considered:

a. Whether the use is by an entity that provides services on behalf of the City pursuant to a contract with the City in conjunction with those services;

b. Whether the use is for a public purpose, such as by another governmental entity;

c. Whether the use is for purposes that specifically assist in the economic development efforts of the City, such as use by a local or regional chamber of commerce;

d. Whether the use benefits a single entity for its commercial purposes. The more the use provides singular benefits, the less it will weigh in favor of granting use; and/or

e. Whether the use is for community events in which the City may provide support or services.

2. The City’s logo(s) may be used without prior approval by the news media, where the reproduction of the City logo is incident to the publication, communication, or broadcast of news information about the City.

B. The logo(s) shall not be used or be authorized to be used: (1) in support or opposition to any election issue or campaign related thereto except for official positional statements as authorized by law; or (2) for illegal activities. (Ord. 18-026 § 2, 2018; Ord. 07-008 § 2, 2007; Ord. 06-013 § 3, 2006).

1.06.035 Imitative or deceptively similar use.

It is a violation of this chapter to use any symbol that imitates the logo or that is deceptively similar in appearance of the logo, or in any manner that would be an improper use of the logo itself. (Ord. 18-026 § 2, 2018).

1.06.040 Permission for use.

Any request for use of the City’s logo(s) shall be submitted in writing to the city clerk in advance of the date needed. The city manager (or designee), or if part of a contract approval, city council, shall decide whether the requested use shall be approved by the City. The city clerk shall send written response to the requestor within three business days of the decision by the City. (Ord. 18-026 § 2, 2018; Ord. 06-013 § 5, 2006. Formerly 1.06.050).

1.06.050 Standards for use.

Any use of the City’s logo(s) shall be consistent with and meet all style and use standards adopted by the City through approved resolutions. The City may impose reasonable conditions upon the use of the City’s logo(s) to ensure that the use of the logo(s) is consistent with the approval criteria in SVMC 1.06.030. (Ord. 18-026 § 2, 2018).

1.06.060 Penalty for violation.

Any person who violates this chapter shall be subject to any and all remedies available to the City under the law, including but not limited to a suit for damages and/or injunctive relief. (Ord. 18-026 § 2, 2018; Ord. 06-013 § 4, 2006. Formerly 1.06.040).